Portfolio Masonry Boxed

NOAT KITCHEN, Identity, Social, Packaging

NOAT KITCHEN is a unique catering concept providing high-end foods and catering services for clients that appreciate healthy, tasty and stylish buffets. A high profile fashion designer that believed in beauty and healthy lifestyle and decided to show the world how food can change the way you feel about yourself, enhance your mood and keeps you fit. The menu is inspired with worldwide cuisines and provides unique items with wild ingredients freshly prepared in clean royal environment. His vision is driven with 1920s lifestyle and our challenge was to promote this brand with most accurate identity From logo design, packaging, motion graphics, online image and digital presence. We really had fun working on this product, and had the chance to enjoy every menu item; more over we believed that our client’s concept is a success and worked really hard to stand beside Noat_kitchen by designing the right imagery for the right product. Since the launching 3 months ago we gained 11,000 followers on Instagram … and the ball is rolling. the music used in the video is: Gertrude Lawrence “Someone To Watch Over Me” “A Cup Of Coffee, A Sandwich” Cole Porter “Experiment”

WAED HILALY 2017 وعد هلالي

إنضموا لقناة وعد الرسمية على يوتيوب وشاهدوا أحدث أعمالها: https://goo.gl/HTfEIE توزيع ديجيتال : شركة قنوات ــــــــــــــــــــــــــــــــــــــــــ Official iTunes: http://apple.co/1KDJLTp Official Instagram: http://instagram.com/WaedHanan Official Facebook: https://facebook.com/WaedFanPage Official Twitter: https://twitter.com/WaedLine Official Google+: https://plus.google.com/+Waed Official YouTube: http://youtube.com/Waed Category Music

Happy Eid Greetings from Riyadh

As always,trying to find contemporary directions for Islamic art…here is an experiment of Arabic calligraphy with C4D and Photoshop.

Hope you like it..

My Monsters Read Calligraphy, Motion graphics

New Media is fires, Wilde and innovative Trying to create a short story of new media insights in Saudi Arabia inspired by what nature offer in the geographical area, Islamic calligraphy and virtual fantasy

MADEHA aLAJROUSH, Identity and webdesign

In 1975 pioneer Saudi photographer, feminist and psychotherapist  Madeha Alajroush began taking photographs of Saudi Arabia and people of Saudi.
At the time photography was considered a sin and against Islamic teachings. While Alajroush was capturing human and nature elements during Saudi Arabia’s transformation, students were taught at schools that photographs should not be taken unless it was a necessity, for example, when needed for passports.
Her two published  books are ‘Abha Bilad Asir’ and ‘Shadow’. She is known to be one of the first published photographer in Saudi Arabia.
Madeeha Alajroush had over four decades of work that none of the females of her generation created.
She clearly illustrated the life of bedhuin’s as well as the city life and the contradictions between both sides. Currently, Alajroush is working on petroglyphs titled “women in rock art” where she will travel with in Saudi talking photographs of rock carvings or drawings that display women thousands of years ago.
Written by Lujain Mirza


This identity has been tailored for Mr. Abdulaziz Alamdar. a multinational business man that loves to stand out, adore his family and enjoy smoking Cigars. our client wanted us to take Islamic and heritage calligraphy into a futuristic approach while maintaining simplicity, luxury and originality. the task required a lot of experimenting with fonts, typo faces and sketches over and over to create a balanced identity that answers the Kufi typo techniques and meets our client desire.